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BTCC Media Day



The first motor-racing team in Europe created to run its entire operation with a carbon zero policy, Cartridge World Carbon Zero Racing will compete in the 2009 HiQ MSA British Touring Car Championship (BTCC).

Cartridge World Carbon Zero Racing will race its two SEAT Leons on bio-fuels, minimizing its emissions and offsetting any balance. Adam Jones pairs with former BTCC Independents Champion and fan-favourite Dan Eaves for the ten race events during the 2009 season.

When fans return to Brands Hatch next month for the first round of the BTCC 2009, they will be able to watch out for an exciting season from the strong pairing of the two motor sport professionals. Jones has achieved numerous outright podium finishes with small privateer teams in the past two seasons while Eaves remains the only driver in BTCC history to win all three races in one day (at Thruxton) in 2005.

Jones returns to the track after a fantastic 2008 season in which he finished 3rd in the independent standings.  He finished the season in 9th place in the overall Drivers Championship. Highlights of his 2008 season were four 2nd places, two 3rd places and 6 podium positions.

Mark Holland, UK General Manager for title sponsor Cartridge World, said:
“Cartridge World Carbon Zero Racing is the first race team in Europe created with the sole intention of showcasing the performance, reliability and environmental advantages of new fuels, technology and ongoing R&D.  Our association with the team demonstrates our unwavering commitment to the environment, and provides the company and its franchisees throughout the UK with a platform to demonstrate our mission to prevent millions of empty printer cartridges from being needlessly sent to landfill”.

The partnership highlights the connection between the cleaner, greener alternative of using recycled printer cartridges from Cartridge World and the use of bio-fuels by Cartridge World Carbon Zero Racing team. Both Cartridge World and Cartridge World Carbon Zero Racing team offer the environmentally-friendly alternative without compromising on performance or quality.

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